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EVERY BRAND STARTS WITH A

PURPOSE

WHAT IS YOUR WHY?

Purpose-led companies outperform
the S&P 500 by a factor of 10

5 REASONS WHY

01.

people
empowerment

02.

FOCUSED
INNOVATION

03.

sense of
fulfillment

04.

brand
loyalty

05.

unifide
culture

Who am I?

Image by Aiony Haust
AN
INDIVIDUAL

Feeling unfulfilled

in parts of life

With untapped potential or abilities that have yet to be explored or realized

Seeking to clarify my personal purpose and identify my unique strengths to live a life of fulfillment and self-intelligence 

Image by Alex Kotliarskyi
AN
ORGANIZATION

Navigating  business transformation

At an inflection point, seeking to turn around or accelerate my business

Seeking to define my business purpose to gain organizational clarity, alignment, & meaning at a critical moment

what we serve

01

INDIVIDUAL
PURPOSE

DISCOVERY

02

ORGANIZATIONAL
WHY DISCOVERY
WORKSHOPS

03

90 DAYS
TO
LAUNCH

04

(RE) BRAND
IDENTITY
& STRATEGY

05

MARKETING
CONTENT 
CREATION

​
“As an entrepreneur, I felt a sense of feeling ‘behind, overwhelmed & not enough.’ Amy brought me back to my mission, core values & passion for why I am here in this world.”

Wendy Shew, Founder of Building Education 

About

We take a holistic, purpose-driven approach to help people and businesses cultivate their Why. Providing personalized consulting services that meet your unique needs and goals, we ensure that your success is both profitable and meaningful.

​

Holding an Executive MBA from London Business School, Amy brings forth over a decade of global executive experience across various industries, including technology, startups, media, real estate, hospitality, banking, e-commerce, and fashion.

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